My wife and I work hard for Santa. We shop for weeks. We stay up late, wrapping and assembling and setting out cookies which we later have to eat ourselves.
Because our children believe in something bigger than themselves. They can see the story of giving, and love, and flying reindeer. And because they can see it, we do our best to bring their story to life.
Their imagination drives us to excel. Santa comes to life in the thoughts of every child, and the actions of every parent. Together, we make the impossible happen.
It's amazing the actions a story can inspire. And you know the power of a story. You know how to believe in something bigger than yourself. The power of Santa lives in your words, and together, we make the impossible happen. Thank you and God bless.