Ideas are like honey. You tip the jar, and nothing comes out. It's easy to get frustrated. Even easier to quit. But the ideas are in there. Sometimes you've just got to hold the jar upside down for a bit. Your arm may get tired. Just keep tipping. Suddenly, it's started and flowing too fast. big globs are spilling all over the place. You needed an idea, not a mess. But with the honey out of the jar, you can do anything you like with it. Push it. Persuade it. Polish it 'til the paper glows.

Just keep the jar tipped. It's the easiest part. Let the ideas spill all over. It's the way you choose to organize the mess afterwards that allows you to turn complete beeswax into the perfect idea.